How to Make Friends and Alienate Vegans
Ethical veganism comes down to one very important focus: the animals. The jokes being made in advertisements like Red Robin's are ultimately at their expense, and there is nothing "light" about that.
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Ethical veganism comes down to one very important focus: the animals. The jokes being made in advertisements like Red Robin's are ultimately at their expense, and there is nothing "light" about that.
I propose that we turn Turkey Lovers'® Month from its intent and honor the birds for who they are - sensitive, intelligent, social animals.
Tracy Morgan implores us to change America by drinking a sports drink. I implore you instead to change the world by being vegan. Start a revolution of your own. It's easier than ever, once you stop listening to the noise around you.
It would be nice if Whole Foods considered animals as beings with meaningful lives, beyond an April Fool's joke and absolutely identified as an earthling.
Another company is exploiting an animal in the name of "truth." We're calling it a lie of omission.
In our latest Ad Nauseum piece, GEICO makes fun of veganism and plays the joke at an animal's expense to sell you car insurance. Should animals be off limits?
Have you been busy this week? Haven't had time to sit down let alone catch up on all things awesomely vegan? No worries, we've got you covered. Here's the vegan news you don't want to miss.
Dear Chobani: Using "real," "pure," and "simple" to describe something does not mean you get to omit the rest of the story.
How are we ever expected to really think about what we're putting into our bodies if we only spend the time making wisecracks about how the fish breed used for McBites must be “crappie” and likening Alaskan Pollock to a well-known painter using herring guts on canvas?
My personal policies on where I take my business are evolving... it's part of the vegan journey. The rise of purpose-based marketing reminds me that I must continue to question everything and consider more than just the images or phrases that are thrown in my face by an ad campaign.